Weâ€™re a small but merry and dedicated band here at HARBOUR HQ. We generally prefer to keep things pretty low key (publicity wise) and just get on with our job, building the business one client at a time, doing the very best we can every day. Weâ€™re quite late coming to the ATS market, which we believe has great plusses for us (no unwieldy legacy codebase; no expensive infrastructure; years of learning from others mistakes) but also means that driven 95% by client needs (under our guidance ) we donâ€™t have an R&D arm to play with sexy stuff and launch â€œindustry firstsâ€. And Iâ€™m not grumbling â€“ just saying thatâ€™s all.
Anyway â€“ the other week we picked up that LinkedIn had been refining a new feature with a couple of US based ATS. In short â€œApply with LinkedInâ€ allows an applicant to circumvent the standard application form and puts their profile into the ATS â€“ in this instance replacing the application form and/or the CV. And we thought â€œwell thatâ€™s pretty cool â€“ how about we integrate that?â€. So we did.
Now Iâ€™ll be straight and say that itâ€™s definitely not for everyone â€“ and even then itâ€™s frustratingly limited (the ability to load your own screening questions, ideally dynamically according to which role is being applied for, would be a boost rather than the limited â€œset it onceâ€ check box facility thatâ€™s offered for us to use â€“ although we think we may be able to work around that given some time), but itâ€™s still a very interesting development.
Does it make it â€œtooâ€ easy for people to slap an application in without considering their appropriateness for the role? Yup.
Does this mean the CV is dying? Nope â€“ not at all. Well at least not IMHO. Great post about this (& other related stuff) with good comments (& one from me) here: http://garethjones.me/2011/09/06/linkedin-profile-vs-the-cv-face-off-2/
So whatâ€™s so great about it then? Well firstly I firmly believe that you shouldnâ€™t knock something â€˜til youâ€™ve tried it (well â€“ for most things that is). And if Recruitment is about kissing frogs (you know, to find your Prince and all that â€“ nothing xenophobic intended in that analogy!) then who knows, maybe you could pull in that application from that very busy certain someone who could be your ideal candidate. And of course if the persons not right then youâ€™ve got access to their LinkedIn profile to see if someone they know might be Â :)
But the biggy for me â€“ the real game changer â€“ is what this means to people accessing your careers pages and application facility from a mobile platform. Now Iâ€™m sure I donâ€™t have to wax on about how mobile is changing the face of our internet interaction, and whether youâ€™re a â€œmobile is 100% where itâ€™s atâ€ or more a â€œitâ€™s a channel with massive potential, but still very much just part of the mixâ€ kinda person then we all agree that it has to be considered more and more. And the problem to date is â€œhow do you get someone to apply when they donâ€™t have their CV on their phone/iPad/Tablet?â€ Well hereâ€™s an answer. Simples.
And with a bit of clever behind the scenes magic weâ€™ve also configured the page so that people accessing the site from a mobile donâ€™t even get the option to â€œApplyâ€ in any other way â€“ why add to their frustration when they wouldnâ€™t be able to upload a CV anyway (which of course they can always do from their PC by sending themselves the job using the â€œsend to a friendâ€ facility)
So â€“ there we have it â€“ a nice little feature for one of our nice clients (and one or two more to come close on the heals) â€“ and you can see it all here: www.yell.jobs
Oh â€“ and our claim to being the first? We donâ€™t know of another UK based ATS that has yet got this running for any client. We like to think thatâ€™s because our size and focus and all round awesomeness means that this kind of quick turnaround and client / candidate focus sets us apart. But if you know of another UK ATS that has done this then do let me know â€“ pretending weâ€™re something weâ€™re not or claiming kudos for something that isnâ€™t deserved really isnâ€™t our style. Weâ€™ll leave that for the competition